As more and more people become aware of the benefits internet banking and purchasing, there has been a steady increase in the number of people using it. Little doubt exists that doing things on-line is time-saving and very convenient. Many, however, are concerned about whether online banking and purchasing is safe. And, given the ever- increasing rate of cybercrimes, this is a very important question to consider. In this article, I will address these issues and also provide some tips that you can implement to make your online banking and purchasing safe and profitable.

Beware of Phishing Attacks

One common method used by individuals and crime syndicates that attempt to scam on-line users is to first obtain the victim’s online banking credentials, credit card details or any other login information. This is generally through e-mails, and by designing duplicate web pages that may look similar to your online banking page. These fraudulent e-mails and websites can be identified with a little awareness. No bank will ever ask their customers for login information via e-mail. Never click on the link provided in an e-mail asking to enter your login information. Always type the URL provided by the bank in your browser or through a bookmark created by you to login into your online banking account. Even if your bank sends you e-mail, don’t access the website through the e-mail. You can read the email, but then close it and go to the next email in your inbox. No need to link from your inbox to your bank website. You can do your banking after you read your email.

Observe Details on the Login Page

First make sure your banking website looks normal. If you don’t think it looks like it usually does, call your bank and make sure the URL (web address) is correct to the letter. Next, banking and secure online stores are always done through a web page that encrypts your information to keep it safe from unauthorized people viewing it. An encrypted webpage should have two elements: a small lock icon in the address bar, and a starting URL of https:// rather than http://. These are two signs that your data is securely encrypted and cannot be accessed by anyone else.

Buy and Bank at Home

If you want to be super secure with online purchases and banking then don’t bank or buy at the library, your friend’s house, work or Starbucks. You should ensure that you do your on-line banking and purchasing at home on a secure WPA network that is password protected. Not on public networks or your workplace where you have little control over your computer and network settings. Information accessed or typed on public networks can be accessed by others. At your workplace, there might be server settings in place to monitor your online activity which also makes your information susceptible to others.

It is fairly easy to stay cyber-safe regarding on-line financial transactions. Often it is the negligence of these little things that makes us vulnerable to cyber-fraud. A little bit of caution will definitely make your on-line banking and purchasing rewarding, convenient, and above all safe.

Whether you need a simple one to three page brochure style website or a full-blown e-commerce store with a shopping cart and checkout payment option, we’re here to help. We know it can be frustrating wading through all the options available to lay out your website for optimum performance, and that’s where we come in.

Website Information – Three Types of Business Websites

If you’ve never had a business website before, the options can be confusing. There are multiple types of websites, each with its unique strengths and weaknesses. Choosing the right website is important to maximizing the benefits of your online presence.

1. Brochure:

This type of website is simple and serves to showcase your services or products, provide contact information, and as means for customers to contact you. It is commonly considered to be similar to a business card. These websites usually lack any functionality.

A brochure website should have several characteristics:

• The purpose should be clear. Consider what you want to convey with a simple website. When your potential customer visits your site, she should know what your business is all about.

• Your contact information should be easy to find. Consider having it on every web page. Many websites almost seem to hide the contact information on purpose.

• It should include examples of your best work or products. A great brochure website will showcase your best offerings in an attractive, and easy to use format.

2. Lead Generation:

Lead generation websites exist primarily to collect information from potential clients and customers. These websites typically lure in potential customers via blog posts and informative web content. Lead generation websites funnel customers through the classic conversion funnel of Awareness -> Interest -> Trust -> Action -> (and ultimately, Conversion)

• Your contact information should be easily found.

• Consider having forms on every page. Give your web visitors every opportunity to provide their contact information to you.

• Include testimonials, if applicable. Using photos with your testimonials is even more powerful. Build credibility whenever possible.

• Consider giving something in return for your visitors filling out a contact form. This can be a free report or other informative document.

3. E-Commerce:

If you’re actually selling a product or service online, then an e-commerce website is for you. Functionally, these websites can be considerably more complicated to create and implement, but you’ll have the equivalent of a full-time employee selling for you 24/7.

• Give your customers the ability to fill out contact forms, but don’t require them. Many people loathe filling out forms. Allow your customers to purchase without requiring them to register.

• If you have numerous offerings, a search function is very helpful. No one wants to click through 12 pages of products looking for the right one.

• Integrate your website with social media. There’s rarely a good reason not to be connected with Twitter and Facebook, at a minimum. Whether you like it or not, social media is popular.

Ensure you have the right type of website for your needs. Each website has a specific purpose, but they all share the ability to collect customer contact information. Building an email list is important; there’s a lot of money in a good list. We’d love to assist you with the design and implementation of your website, so let us know if you’d like to see our website portfolio and get some expert advice about how to build the best website for your needs.

At Wise Paupack Computer Repair Company we truly shine when it comes to troubleshooting and installing your file server (commonly just called a server). We do server repair, server service and network service for your business and are ready to deploy fast and on weekends and holidays to rescue your server if it goes down. We are experts at repairing and maintaining your existing server system and we can do a completely new server installation to meet your organization’s needs.

 

We can also help to eliminate a lot of the high cost that is typically involved in a new server installation by providing you with free open source server software. We take pride in being able to work with your budget to develop a server system that meets your requirements without breaking the bank. Call us today at (570) 766-8299 for a free consultation about any of your server or computer networking needs.

Business Computer Service Topics – Do I Need A Server?

Many small business owners wonder if getting a server makes sense for their situation. Most experts state that any business with more than 5 employees would be better off with a dedicated server network. Installing a server network is not simple, but the benefits are worth the effort. Many businesses make the mistake of adding additional workstations to an existing peer-to-peer network.

Many business owners are under the impression that a server is the same as a normal desktop personal computer. However, there are significant differences. Desktop computers are designed to operate complex GUI operating systems, like Windows. Servers are designed to store, manage, and process data 24/7. Servers are created to have a much higher degree of reliability.

You might need a file server if:

• You have employees that work remotely. It’s important that traveling or work-at-home employees be able to access important resources and information.

• Employees are sharing files between multiple computers. The most useful application of this is “live accounting” where invoices get processed in real time no matter what workstation they’re processed from.

• A crashed hard drive would result in the loss of critical data. Servers are perfect for dealing with this problem.

Consider these advantages:

1. Centralized Storage and Shared Resources: There’s no better way to share resources than with a server. This includes access to printers, fax machines, RAID storage, network attached storage devices, cd/dvd towers, etc.

2. Malware Management: A single malware solution is much cleaner, and less expensive, than separate programs on multiple computers. Workstation and server protection can be found in a single package and administered centrally.

3. Centralized Backup: Hopefully, you already backup your business’s data on a regular basis. But backing up multiple computers can be troublesome and time consuming. Having all the data in a central location makes the backup process quicker and more reliable. This can be done automatically during off-work hours.

4. Improved Reliability: Nearly everything about a server increases reliability and decreases downtime. For example, servers often have redundant power supplies. Instead of a single hard drive, servers have multiple hard drives in a RAID configuration. Many components are also hot swappable, so drives and power supplies can be replaced without disrupting users on the system.

5. File/Network Security: Security is perhaps the most important feature of a server. Users can be assigned different access rights. Only the right people have access to sensitive data. Human resources don’t need access to sales figures.

The right server and operating system are necessary to gain all the advantages. The choices in operating systems are rather limited. Windows and Linux-based systems are the primary options. Choosing a the right server is heavily dependent on the on a variety of factors, including storage and processor needs, applications, and form factors. A small business server doesn’t require a lot of money or dedicated IT personnel to operate and maintain anymore. If you already have 5+ employees, it might be time to consider a server-based network.

For information about file server installation, server repair, server back-up, cloud back-up, data back-up, internet security and generally developing a redundant system to protect your business data and prevent down time call the server specialists at Wise Paupack Computer Repair Co. today.